Partner Success Story
See how a leading Nordic telecom operator launched an AI customer service product for SMBs
DNA Business Apuri
Powered by LastBot ONE · Launched September 2025
The Partnership
Telenor Amp, the venture arm of Nordic telecom giant Telenor, invested in LastBot to enhance AI initiatives across the group. DNA, Telenor's Finnish subsidiary, became the first operator to bring LastBot ONE to market.
On September 1, 2025, DNA launched DNA Business Apuri: an AI assistant built on LastBot ONE, specifically designed for Finnish SMEs. The product automates catalogue searches, answers complex enquiries, and provides customer service outside business hours.
"We are excited to collaborate with LastBot and explore the potential of their AI technologies. This partnership aligns with our commitment to innovation and improving our services through AI."
The White-Label Approach
DNA Business Apuri demonstrates the power of LastBot's white-label capability. DNA's SMB customers experience a seamlessly branded product: DNA's identity, DNA's support, DNA's customer relationship, all powered by LastBot ONE under the hood.
Sources: Telenor Newsroom · Telecompaper
Your Brand, Our Engine
Full white-label support lets you deliver AI customer service as your own product
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Who Should Partner With Us?
We're looking for partners who already serve businesses and want to add a powerful, ready-to-deploy conversational AI solution to their offering
Telecom Operators
Bundle AI customer service into your CPaaS, Voice, SMS, WhatsApp, or RCS offerings for SMB customers.
Managed Service Providers
Extend your IT and communications services with AI-powered automation your clients can deploy instantly.
Hosting & Cloud Providers
Offer AI customer service alongside your infrastructure, creating sticky value-added services.
CRM Vendors
Integrate conversational AI directly into your CRM platform for a seamless customer engagement layer.
Hospitality Tech Providers
Enhance hotel and property management solutions with AI concierge and guest service automation.
Any Solution Provider
If your customers need better customer service, LastBot ONE fits your portfolio, regardless of industry.
Why Partner With Us?
We provide everything you need to resell LastBot ONE successfully: competitive margins, white-label options, dedicated support, and a product that practically sells itself.
Grow Your Revenue
Earn competitive margins on every LastBot ONE sale while expanding your service portfolio.
White Label Option
Offer LastBot ONE under your own brand. Full white-label support lets you deliver AI customer service as your own product.
Partner Support
Get dedicated support, training materials, and technical resources to help you succeed.
Fast Onboarding
Quick and easy partner onboarding process to get you selling in days, not weeks.
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